While life gets more digital, even flash mobs go digital. From @Intel @ultrabook
Great outdoor guerilla marketing campaign.
Watch and enjoy all the stunts at http://popuptheater.intel.com The Ultrabook™ POP-UP THEATER is a series of live stunts that demonstrates the ultra thin design & responsiveness of the Ultrabook™. A uniquely choreographed team of 60 individuals create a human digital wall made of Ultrabooks. The Pop-Up teams make surprise appearances on the streets of Los Angeles, transforming an everyday location into a mini theater.